I don’t know about you, but my sock collection seems to be continuously dwindling. It’s like a cycle, I buy them, wear them once then never see them again. They just seem to disappear like a fart in the wind. And the solution? Well, maybe these bright and bold ‘Happy Socks’ could be the answer, I’d certainly be hard pushed to misplace these colourful numbers.
This Swedish brand that was established in 2008 by two friends keen to fill an dreary spring day with some happy vibes. Now treating myself to some new knitwear and a pint would have been enough to lift my mood, but no, not these chaps. They had something far more joyful up their sleeve; a vision to produce creative, quality designs that would give your run-of-the-mill sock a bit of personality.
Now these socks don’t just look pretty, they’re durable n’all, having been produced using the finest soft combed cotton featuring a reinforced heel/toe, which means you’re less likely put your big toe-end through the stitching.
Want a pair? You can either check out Happy Socks website for a full range of designs (there’s some decent paisley ones) or head across to Norwich’s menswear independent, ‘Philip Browne’