Clothes

Made By Tender Co. @ Superdenim

16th May 2014
Tender Clothing Company Shirts & Jeans

During my youth I spent many a weekend at my Grandparents in the small village of Finghall in Wensleydale. It really was a great place to grow up. There was a size-able wood next to the house where me and my cousins used to play. We’d build tree houses, build dens, etc. Although the highlight always involved rooting around in my grand-dad’s shed. I clearly remember it reeking to high heaven of oil and there being loads of bits of old machines housed within. Old lawnmowers, motorbike engines and such like. None of this stuff ever worked mind.

He had passion for anything mechanical did our Granddad Robinson and in particularly for steam locomotives. I vaguely recall going to a few steam rallys with him when I was young and ever since those days I’ve always had an keen interest in trains, which leads me onto ‘Tender’.

London based Tender was formed in 2009 by William Kroll and is a work-wear heritage brand with clear links to the steam age. In old train lingo, the ‘Tender’ (not to be confused with Tinder) was the truck which carried the coal and water to power the locomotive. This was made of Cast Iron, built incredibly solidly and used to carry fuel hundreds of miles, day in day out.

These heavy industry influences can be seen throughout Tenders clothing. They place a real importance on the nurture that is put into their apparel; in their research, design, manufacture, and wear. Tender’s clothes are designed to be worn hard and worn often, just as your locomotive driver would have worn his stained shirt as he shovelled coal into the steam engine boiler.

Now these guys are extremely selective when it comes to choosing the raw materials with which to manufacture their garments. The Butterfly Shirt featured below is cut from a single piece of selvage cotton calico, utilising the full width of the cloth which results in the shirt have no side seams. Each shirt is hand dyed to create an uneven finish, ensuring it looks better with age, wash and wear.

They also knock out some impressive Lot 130 Tapered Jeans, which are handmade in Leicester from 16oz Japanese denim and feature far to many unique design attributes to even attempt to fit into this post. Trust me, google them.

Anyway, I’m sure late Granddad would have approved, although I reckon he’d be turning in his grave if he knew us young-uns were paying 200 quid for a shirt.

Tender Clothing Company Shirts & Jeans

Tender Clothing Company Shirts & Jeans

Tender Clothing Company Shirts & Jeans

Tender Clothing Company Shirts & Jeans

Tender Clothing Company Shirts & Jeans

Tender Clothing Company Shirts & Jeans

Tender Clothing Company Shirts & Jeans

Tender Clothing Company Shirts & Jeans

Tender Clothing Company Shirts & Jeans

Tender Clothing Company Shirts & Jeans

 

 

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