For those into their heritage sweats ‘Champion’ will be a brand that requires little introduction, but for the benefit of those who might have been sucked in by any of the low budget sportswear tat currently on the market, he’s some blurb to get you back on the straight and narrow …
Established by the Feinbloom brothers way back in 1919, Champion invented their first legendary ‘reverse weave’ in 1952 and I’m pleased to see it making a bit of a revival in selected UK stockists. The ‘reverse weaving’ method used in the construction process ensures that these fine garments avoid any vertical shrinkage, which in turn eliminates stretching, guarantees durability and keeps these pull-overs looking proper ace … for ages!
So go on, fill ya boots and pick a colour of your choice, but go easy on them creme eggs this easter as these unshrinkable sweats take no prisoners
Available now @TGD